Jay Z continues to make moves... Today a announcement was made that Jay is launching a new youtube channel (Life + Times) that will run like a real TV network.
According to Rolling Stone.. Jay-Z partnered up with IconicTV, a company that will run the channel like a television network with video content including a Brooklyn Nets series called The Road to Brooklyn, the fan-interaction show Roc Nation Check-In and Well Dunn With Jourdan Dunn, about the British supermodel.
Jay has a special gift for his fans who couldn't attend 1 of his 8 Brooklyn concerts... Jay will be streaming his last show in Brooklyn LIVE for FREE this saturday at 9:30pm on his youtube channel
Jay-Z is live-streaming the last of his eight concerts at New York City's Barclays Center for the launch of his new YouTube channel. The rapper announced Thursday his performance at the new Brooklyn sports arena will be live-streamed on Saturday at 9:30 p.m. Eastern time. He says it'll air on his new Life and Times channel. Jay-Z 's new channel is part of an original programming initiative by YouTube , owned by Mountain View, Calif.-based Google Inc. Life and Times promises a lineup of "in depth lifestyle pieces" based on the tastes and interests of Jay-Z. The rapper is christening the Barclays Center with a weeklong series of shows. The arena is the home of the NBA's Brooklyn Nets, of which Jay-Z is a minority owner. (Washington Times)
For Life + Times, Jay-Z partnered with IconicTV, a company that will run the channel like a television network with video content including a Brooklyn Nets series called The Road to Brooklyn, the fan-interaction show Roc Nation Check-In and Well Dunn With Jourdan Dunn, about the British supermodel. (Rolling Stone)IconicTV co-founde Michael Hirschorn had the following to say:
"The site really is a way for Jay to showcase the breadth of his interests, from fashion, architecture, music, style, food, consumables, electronics, and so forth," said Michael Hirschorn, the co-founder and chief creative officer of IconicTV. "We're approaching this channel and programming it, not at the level of an MTV or a BET - at least, not yet - but really programming it as a real channel that will have regular content, some featuring him, some under his creative direction, but that when he wants to reach his audience, he's no longer going to have to go through an intermediary to get to that audience." (Statement)
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